Crumblē grew frustrated with exorbitant fees and opaque practices on various ticketing platforms. To combat this, they launched their own equitable platform for hosts to sell tickets and connect directly with their audience. Despite their newcomer status in the entertainment sector, they’re reshaping the ticket-purchasing experience for beloved events.
Establishing a presence in a market dominated by industry giants can be daunting, but Crumblē aimed to carve out a distinctive niche. They sought a cohesive visual direction paired with a seamless user experience every step of the way. With a clear style guide, we prepared Crumblē to shine on the global stage. This included robust typography and a harmonious color palette tailored to Crumblē’s desired brand identity. We crafted intuitive user journeys, from initial wireframes imbued with moments of delight, to translating these into striking web pages and a web app interface, underpinned by a unified design system.